The SMU DIGITAL ACCELERATOR™ is designed to help firms generate ROI by accelerating real world projects. Firms send employees to us with a pre-approved project or initiative that they would like to see further developed and implemented. Our coaches work with executives prior to coming to class to prepare the project for the accelerator. Then our team of experts guide the executives through a series of modules to develop a detailed project roadmap. While we have specialized accelerator program, such as Big Data, the general program modules include the following topics:
Leadership for a Digital World
The SMU DIGITAL ACCELERATOR™ is delivered in eight 3.5 hour modules, providing an executive experience. It is designed to train and develop working professionals to analyze, build and manage projects through the digital landscape. The program is interdisciplinary and is appropriate for professionals from many different fields, including marketing, communications, sales, IT, and operations. The classes are fast-paced, interactive and provide practical skills and tools that are immediately applicable back at the workplace.
The SMU DIGITAL ACCELERATOR™is held on both the Dallas, Dallas/Fort Worth and Plano campuses. Executives in the program gain access to SMU's faculty members, leading practitioners and thought leaders, as well as the worldwide SMU alumni network.